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How to Know When It’s Time to Open Your Own Beauty Studio Instead of Renting Space

03.20.2025

As a beauty professional, tattoo artist, or wellness provider, you’ve likely spent time working in a salon, wellness office, or tattoo studio, refining your craft and building your client base. But as you grow and your business becomes more established, you might find yourself wondering if it’s time to take the leap and open your own beauty studio rather than continuing to rent space.

At Parlor 313, we understand the transition from renting space to owning your own studio can feel like a big decision. It’s exciting and empowering, but it requires careful consideration. So, how do you know when it’s time to open your own beauty studio? Here are some signs that it’s time to make that leap.

1. You’re Ready to Take Control of Your Schedule and Business

One of the biggest reasons professionals decide to open their own beauty studios is the desire for more flexibility and control. When you rent space from a salon or studio, you are often restricted by the rules and schedules set by the owner. You may have limited freedom in choosing your hours, pricing, or service offerings.

Opening your own studio gives you complete control. You decide when to work, how much to charge, and what services to offer. Whether you want to extend your hours to accommodate clients with busy schedules or make adjustments to your service menu, the power is in your hands. This flexibility can lead to a better work-life balance and increased satisfaction.

2. You’ve Outgrown Your Current Space

If you’ve found that your current salon or tattoo studio space no longer suits your needs, it may be time to open your own beauty studio. When you rent space in a shared salon or wellness office, you are often limited by the size, layout, and design of the space. Over time, you may find that you need more space to accommodate your growing clientele, additional staff, or new equipment.

Opening your own studio allows you to customize the space to reflect your brand and offer the services you need to grow. Whether you want a more private space for one-on-one consultations or a larger area for group classes or treatments, your studio will be designed to suit your specific business needs.

3. Your Clientele Is Loyal and Growing

A growing, loyal client base is a strong indicator that it’s time to open your own beauty studio. If your clients are regularly booking appointments with you, referring others, and you’re consistently busy, it means you’ve earned their trust. They likely value your personal touch, and many will follow you when you move to your own studio space.

Having a strong, loyal clientele is a solid foundation for building your independent business. Renting your own beauty studio allows you to elevate your services, personalize your interactions with clients, and provide an even more premium experience, all while keeping 100% of your earnings.

4. You’re Ready to Build Your Brand

When you work in someone else’s beauty salon or wellness office, you are essentially building their brand, not your own. While you can certainly showcase your talents, you’re still working within the parameters set by the business owner. Opening your own beauty studio lets you create a unique space that reflects your personal style, values, and vision.

From designing the space to choosing the products and services you offer, owning your own beauty studio allows you to develop a brand that speaks to your target audience. It also gives you the freedom to market yourself in a way that aligns with your values, building a distinct identity in the beauty industry.

5. You’re Looking to Increase Your Earnings

Renting space from a salon or studio usually means you’re splitting your earnings with the business owner, paying a commission or booth rental fee. While this can be manageable when you’re just starting out, as your business grows, it can start eating into your profits.

By opening your own beauty studio, you keep 100% of your earnings. You’re responsible for paying rent and covering overhead costs, but you have full control over how much you earn, from setting your service rates to taking on more clients. You’ll also be able to increase your income by offering additional services or products to your clients, which may not have been possible while renting from another business.

6. You Want More Independence

Opening your own beauty studio gives you the independence and autonomy you may not have had in a traditional salon or wellness office. When you rent space in someone else’s business, you often have to follow their guidelines, policies, and expectations. This can limit your creativity and business decisions.

Owning your own studio, on the other hand, allows you to make all the decisions. You can create your own business model, set your own hours, hire employees or independent contractors, and implement your own marketing strategies. This independence can be incredibly rewarding and provide you with the freedom to grow your business in a direction that excites you.

Why Parlor 313 Is the Perfect Space for Your Beauty Studio

At Parlor 313, we offer the ideal space for beauty professionals, tattoo artists, and wellness providers ready to open their own studios. Located in the newly renovated Advance Building in Southfield, our studios are designed for independence, comfort, and growth.

We offer fully equipped, customizable studios with amenities such as:

  • Free Wi-Fi

  • 24-hour security

  • On-site laundry

  • Keyless entry

  • Utilities included (water, heating, cooling)

  • Employee lounge

With flexible rental options, you’ll have the freedom to create a space that reflects your brand and meets the needs of your clients. Whether you’re a beauty stylist, esthetician, tattoo artist, or wellness provider, Parlor 313 has the perfect space for you to grow and succeed.

If you’ve been considering opening your own beauty studio, now is the time to make that dream a reality. At Parlor 313, we provide everything you need to start and grow your business, with full control over your schedule, earnings, and space.

Open a suite today and open the doors to your own beauty studio at Parlor 313—where your business can thrive and your creativity can flourish!

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